Region

Cataluña

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Barcelona and its industrial and startup base. The Iberian region with the most Korean corporate presence outside Madrid: platforms, logistics, automotive components, food.

Standing view

The desk's standing view: Cataluña is where Korean platform and consumer capital enters Spain, and Barcelona's startup base is the reason. Naver's Wallapop position is the anchor case; the pattern behind it is a Korean strategic taking a stake in a Catalan company with a product it can carry to Asia.

For Catalan founders and owners, the region's advantage is that Korean counterparties already know how to operate here.

On the desk

Nothing published on Cataluña yet. Sign in and watch it to be told when there is.