Institution

KOTRA

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Korea Trade-Investment Promotion Agency. Runs Korea's trade offices abroad (Madrid among them) and the Invest KOREA inward-investment arm.

Standing view

The desk's standing view: KOTRA is the corridor's most useful public institution and its most misread. It is not a dealmaker; it is a door. Its Madrid office arranges meetings, hosts delegations and certifies that a Spanish counterparty is real, which in Korea is worth more than it sounds.

For Spanish firms entering Korea, KOTRA's inward-investment arm can secure incentives and a first contact. It cannot close a contract.

On the desk

Nothing published on KOTRA yet. Sign in and watch it to be told when there is.